National Invest In Veterans Week® Breaks Major 2027 News Early: Launches Veteran Business Super Intelligence℠
“National Invest In Veterans Week® is the first congressionally honored observance in American history to officially adopt Super Intelligence. By launching Veteran Business Super Intelligence℠, we are definitively executing to continue to ensure veteran-owned businesses continue dominating the new economic frontier, technologically.”
— Lonnell McCall II, Sr. Spokesperson, National Invest In Veterans Week®
FOR IMMEDIATE RELEASE
New intelligence brand will build a dedicated digital layer for veteran-owned business, economic, procurement, policy and market intelligence
JACKSONVILLE, Fla. — National Invest In Veterans Week® (NIVW) today announced the early launch of Veteran Business Super Intelligence℠, a new specialized brand designed to organize and surface intelligence about America's veteran-owned business ecosystem.
The announcement arrives as the federal government adopts “Super Intelligence” (SI) as its terminology for technologies previously described as artificial intelligence. On September 29, 2026, President Donald Trump signed an executive order directing executive-branch agencies, to the maximum extent permitted by law, to use “Super Intelligence” and “SI” in place of “Artificial Intelligence” and “AI” in applicable official communications and documents.
Against that rapidly changing terminology landscape, NIVW is establishing Veteran Business Super Intelligence℠ as a distinct brand focused specifically on the veteran-business economy.
VeteranBusiness.si
The new brand is anchored by:
Veteran Business Super Intelligence℠
A brand of National Invest In Veterans Week®
VeteranBusiness.si
The domain is already operational and currently routes visitors into the NIVW digital ecosystem. The digital foundation at investinveteransweek.com remains permanently active to secure the organization's long-term digital heritage.
Rather than positioning the platform as a conventional news publication, NIVW describes the initiative as an intelligence layer for information involving veteran entrepreneurship, economic participation, procurement, capital, workforce development, policy and institutional activity.
From observance to intelligence infrastructure
National Invest In Veterans Week® has increasingly developed its digital presence around what it calls Veteran Economic Intelligence, including economic signals, legislative infrastructure, market information and institutional activity. Its current platform describes an expanded economic-intelligence dashboard and real-time policy-neutral data infrastructure.
Veteran Business Super Intelligence℠ creates a more narrowly defined identity around that work.
The architecture is straightforward:
National Invest In Veterans Week® → National observance and institutional platform
Veteran Business Super Intelligence℠ → Specialized veteran-business intelligence brand
VeteranBusiness.si → Dedicated digital property
Why the timing matters
The announcement comes at an unusual moment for the technology and information landscape.
The White House's September 29 executive order explicitly states that “Super Intelligence” and “SI” are to replace “Artificial Intelligence” and “AI” in applicable executive-branch communications, while also directing the administration's science and technology adviser to develop proposed federal legislative language defining the new terminology.
NIVW's use of Super Intelligence is therefore a branding decision for its veteran-business intelligence initiative; it does not represent a federal designation, government program, or claim of government affiliation.
The .si domain itself remains the Internet country-code top-level domain for Slovenia. The “SI” in Veteran Business Super Intelligence℠ is a brand abbreviation, creating a deliberate linguistic connection without changing the technical meaning of the domain.
Built for the veteran economy
Veteran Business Super Intelligence℠ is intended to organize information across several areas:
Veteran-owned businesses
Economic participation and market signals
Government procurement
Capital and investment
Workforce and entrepreneurship
Legislation and public policy
Corporate initiatives
Institutional recognition
Research and economic intelligence
Veteran-business ecosystem activity
The initiative extends NIVW's stated effort to move beyond symbolic recognition toward information, economic participation and measurable systems of investment. NIVW already maintains an intelligence-oriented digital platform containing legislative, economic, media and institutional signals related to veteran investment.
A 2027 platform announced in 2026
Although 2027 is the major operating horizon for the new brand, NIVW is announcing the initiative months ahead of the new year to establish the identity, digital property and information architecture before its broader rollout.
Veteran Business Super Intelligence℠ is now part of the National Invest In Veterans Week® brand architecture.
Learn more:
VeteranBusiness.si
Media / Press Operations:
National Invest In Veterans Week Media Center
About National Invest In Veterans Week®
National Invest In Veterans Week® is a March 1–7 national observance focused on moving beyond symbolic appreciation toward tangible economic and social investment in veterans, veteran-owned businesses and military families. Its digital platform provides information spanning veteran entrepreneurship, economic intelligence, civic activity, legislative developments, recognition and institutional initiatives. Veteran Business Super Intelligence℠ is a brand of National Invest In Veterans Week®.
Media Contact:
National Invest In Veterans Week®
Jacksonville, Florida
Info@VeteranBusiness.si
“Under President Trump’s bold leadership, America is entering a new era of absolute strength and technological dominance. By replacing outdated 'AI' with Super Intelligence, the President has set a gold standard that National Invest In Veterans Week® is proud to champion. Our launch of Veteran Business Super Intelligence℠ isn't just about changing terminology—it's about unleashing the ultimate economic power of our nation's greatest assets: our veterans. We are building a massive, unmatched digital layer for veteran-owned businesses that will drive winning results, dominate government procurement, and secure overwhelming economic prosperity for those who fought for our country. This is how we win, and this is how we put America and our veterans first www.veteranbusiness.si.”— Angel Shuford, President, National Invest In Veterans Week®
🌐 Primary Brand Anchors
Core Institutional Hub: The official online headquarters securing the permanent legacy of the initiative is investinveteransweek.com.
Dedicated Intelligence Layer: The newly activated digital node deployed for the terminology transition is operational at veteranbusiness.si.
🏛️ Congressional & Legislative Records
Federal Precedent: The official recognition of the foundational pillars supporting this platform is entered into the U.S. Congressional Record (Vol. 170, No. 42, Page H1049, March 8, 2024) via statements introduced on the floor of the House of Representatives by Congressman Matt Rosendale.
State Legislative Codification: Structural system models tracking veteran business inputs are officially coded through frameworks like the South Carolina General Assembly via Bill H. 3825.
📊 Verified Economic Data Baseline
Annual Economic Output: Supported by official U.S. Census Bureau data identifying that veteran employer firms actively generate $922.2 Billion+ in annual revenue receipts.
Workforce Footprint: Validated by the Small Business Administration (SBA) Office of Advocacy reports documenting that veteran enterprises support over 3.3 Million domestic jobs.
